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Selling Up, Not Selling Out

Selling Up, Not Selling Out
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Selling Up and not Selling Out is all about being selective regarding how you conduct your painting contractor business. You can charge more and thus generate higher profits for each job by following a sound business formula. 

Product Number: 41207-352-SG
Author: Frank Magdits
Publication Date: 2007
Industry: Coatings
$0.00
$20.00
$20.00

Selling Up and not Selling Out is all about being selective regarding how you conduct your painting contractor business. You can charge more and thus generate higher profits for each job by following a sound business formula. Careful consideration and decisions must be made on how you want your business positioned (your branding); which customers you want to target; which products and services you will use; and which market conditions are most relevant to your business. Extra profit results when you effectively communicate your business’ mission to your employees and deliver that promise to your customers.

Selling Up and not Selling Out is all about being selective regarding how you conduct your painting contractor business. You can charge more and thus generate higher profits for each job by following a sound business formula. Careful consideration and decisions must be made on how you want your business positioned (your branding); which customers you want to target; which products and services you will use; and which market conditions are most relevant to your business. Extra profit results when you effectively communicate your business’ mission to your employees and deliver that promise to your customers.

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